Further Link is the go-to distributor for modern, viral, and fast-moving Asian products in New Zealand.
Founded in 2022, we specialise in importing high-demand, trend-driven products that speak to the evolving tastes of today’s consumers—especially younger Kiwis and Asian communities seeking what’s new, authentic, and exciting.
As a New Zealand-based importer specialising in Chinese and Asian consumer products, we have a uniquely deep understanding of the preferences of local Asian communities and new immigrants.
With years of experience working alongside top-tier international suppliers, we bring trusted, high-quality products to New Zealand’s shelves. Our deep industry knowledge ensures you get the best, every time.
From sourcing to delivery, our end-to-end logistics network guarantees your products arrive fresh, on time, and ready to sell—taking the hassle out of importing.
We stay ahead of the curve by spotting viral and trending products early, helping your business offer what’s hot and in demand before the competition catches on.
We don’t just import products—we bring the full package to help you stand out and sell fast.
Our lineup is constantly refreshed with the latest must-haves, backed by eye-catching social media content and data-driven category planning that keeps your shelves moving and your customers coming back.
With Further Link, you’re not just keeping up—you’re leading!
From cult-favourite frozen treats to the latest viral snacks, we’ve got the brands everyone’s talking about.
So much to love. So little time!
Explore the full lineup—right here.
